Not so long ago, on a typical Monday, a staff member phoned in sick. And yes, as usual, its that week where you have one staff away on holiday and a load of action points to complete. So in these emergencies we have a plan … the skeleton staffing know their positions and we work as a team. So why am I explaining this? During the lunch break period I was on the pharmacy counter trying to clear some of the deliveries we had in. Feeling in control I thought it was all done. Until the next client that walked in asked ‘Is this all I need to keep healthy?’.
Yes, like you, I don’t know what he was referring to, until I saw that a product delivered by accident to us was left unknowingly on the counter. I hadn’t cleared the whole delivery as I thought! This product was ‘WellMan’ by Vitabiotics.
That enquiry eventually lead to a conversation about health and what pharmacy can offer men. To him it came as a surprise, especially after he booked in our Stop Smoking Service and an NHS Health Check.
This discovery of using WellMan as an engagement tool to begin conversations about health and what pharmacy can offer men is great. It’s surprising how the uptake in bettering health from men has really transformed. However, lots don’t know what pharmacy can offer.
Well, Men … Pharmacy has lots to offer from one to one consultations, we know and understand the need for you to talk to us privately. The pharmacy counter isn’t exactly where you’re comfortable. We offer advice on stopping smoking, sexual health, erectile dysfunction, heart health … and much more!
Place even an empty carton of WellMan on display at the counter and watch the engagement rise. It’s not only men that pick it up, their partners will pick it up too.
